Lisa saw a need and knew exactly how to fill it. But being a novice in business was slowing her growth and brand reputation. Check out how together Ali and Lisa created a brand that serves her diverse audience now and in the future.
In this week’s episode, Lisa knew she could make money, but wasn’t sure how to build a national organization with just her.
The only real disconnect for Lisa was what she needed to invest to build the brand. She understood the sales side, but the bigger vision so that sales weren’t 100 percent solely reliant on her one on one meetings - aka letting the brand do some of the support work for her- she was clueless on.